Interactive Division

Full Scope of Services
As the Internet has become an integral component of business promotion, Apple maintains an Interactive Division that acts as a consultant to analyze, develop and recommend integrated Interactive Marketing Programs, designed to generate leads and improve ROI. We deploy the latest technology tools to enhance client exposure on the web, from disseminating news online via web 2.0 applications to SEO, Pay-per-Click, and e-blasts, among others. We also purchase interactive media and manage database marketing programs as part of our comprehensive scope of services.

Website Development
Recognizing the importance of an integrated approach to promotion, Apple’s Interactive Division designs and develops websites. Our sites are as functional as they are good looking; they are easily navigable on the front end for the consumer, and the back end for the client, the latter to enable you to readily change your own content and images. Where many firms hold clients hostage by charging monthly maintenance retainers or an hourly fee to make changes, we build content management systems into the site, train clients and hand over the website in real time to you once complete and live.